A warning is only useful when you can trust it.
Trusty does not call Hard Pass from one angry review. We confirm the exact business, follow its paper trail, and look for the same warning showing up in more than one place. Every call is dated, and every business can ask us to take another look.
Anatomy of a Hard Pass
The checklist changes by business type, but the standard does not: match the exact subject, find a pattern that holds up, and show what the customer can do next.
Name, location, domain, and business type have to line up before Trusty evaluates anything.
Trusty reads past the star average for recurring complaints, recent changes, and meaningful disagreement.
Licensing, domain, complaint, or government records are added when they apply to that lane.
Freshly audited examples
Named examples expire from promotion unless Trusty rechecks them. Businesses can also request a correction or provide new evidence.
Three calls keep the warning honest.
Trusty also returns Good call and Take a closer look. Hard Pass is memorable because negative information matters, but calibrated judgment is what makes the call worth using.
Are you this business? Request a correction or another look.